Location: The Historic Tower Theater
425 NW 23rd Street
Oklahoma City, OK 73103
Day 1: Thursday, Sept. 20, 2018
7:30-08:45 Check-In/Breakfast
8:45-09:00 Welcome to Confluence 2018
Morning Keynote
9:00-9:45 Marty Weintraub – Making Money with Paid Social in 2018:#WTF!?, What to Do, and Winning Plays
Morning Speakers
9:45-10:15 Aurora Morales – Managing Your Online Presence in 2018 with Google Search
10:15-10:45 Damon Gochneaur – National Brands – Local Prominence
10:45-11:00 Break Time!!!
11:00-11:30 Danielle Boone – Tangential Content: Creating Content for Your Brand That Isn’t About Your Brand
11:30-12:00 Tom Shapiro – 35 Crazy Effective Methods for Increasing Your Conversions
Catered Lunch
Afternoon Speakers
1:30-2:00 Matt Umbro – Embrace Paid Search Automation or Be Left Behind
2:00-2:30 Blake Denman – The Dunder Mifflin Guide to Local SEO
2:30-2:45 Snack Time
2:45-3:15 Caleb Cosper – Reinventing the Wheel: The Hub and Spoke Content Strategy
3:15-4:00 David Christopher – How to Build a Community of Influential Brand Advocates
Afternoon Keynote
4:00-4:45 Ruth Burr Reedy – The Road to Buy-in: How to Make Sure Your Recommendations Actually Get Implemented
Confluence Happy Hour
5:00-7:30: Exclusive happy hour at Ponyboy
Day 2: Friday, Sept. 21, 2018
8:00-08:45 Check-In/Breakfast
8:45-09:00 Welcome to Day 2
Morning Speakers
9:00-9:30 Priscilla and David Luna – Why User Experience is So Vital to Digital Marketing
9:30-10:00 Joe Martinez – YouTube Ads Aren’t a Waste of Money, Your Targeting Needs to Be Fixed
10:00-10:15 Break Time!!!
10:15-10:45 Marcela De Vivo – How to Reach Consumers at Every Stage of the Buying Funnel
10:45-11:15 Steve Hammer – SEO Isn’t Dead, But the O Is Wrong
Morning Keynote
11:15-12:00 Shannon Cassidy – Using Video in Your Marketing Strategy—A Guide To Increasing Your Conversion Rate
Catered Lunch
Digital Marketing Panel: Landing Customers and Keeping Them
1:00-1:45 Panelists:
- Kelcey Piper – SEO manager, DealerOn
- Melissa Megginson – Marketing manager, Tailwind
- Zac Starr – Co-Founder and CEO, Digital Marketing Funnels, LLC
Afternoon Speakers
1:45-2:15 Kellen McGugan – Smarter Social Media Tactics
2:15-2:45 Rachel Mann – From Direct to Digital: How to Create a Culture of Digital Marketing
2:45-3:00 Closing Remarks
Beat the Friday traffic and we’ll see you in 2019!
*speakers and topics subject to change