With their collected 80,000 Twitter followers, the 11 speakers on our lineup have a lot of influence. So I used Followerwonk to find who is followed on Twitter by the most Confluence speakers.
This is a follow up to an earlier post which looked at who follows the most Confluence speakers. That post was about who should come to Confluence. This post is about who influences our influencers. In other words, who might make a good Confluence 2014 speaker.
I’ll let the list speak for itself.
Followed by 7 Confluence Speakers
Shop Good – Great retail concept off Automobile Alley, merging beautiful products with charitable giving (also follows 7 Confluence speakers)
David Christopher – That’s me (they’re only following me because I’m organizing the conference)
Followed by 6 Confluence Speakers
Kevin Durant – Oklahoma City Thunder legend and all around not nice, nice guy
NewsOK – Oklahoma’s source for News, Weather and Sports, website of The Oklahoman
The Lost Ogle – Oklahoma City’s very own obscure local blog, featuring satire and coverage of local media coverage
Shere Guyse – Blogger, foodie and social media professional from Oklahoma City
The Wedge Pizzeria – Italian style wood-fired pizza off Western Avenue
E. Blake Jackson – VP of Digital at Saxum PR firm
Rob Crissinger – An Oklahoma City PR guy with Bumbershoot
Mike Koehler – An OKC based digital media marketer, CEO at Smirk New Media
Followed by 5 Confluence Speakers
| Conan O’Brien | The voice of the people. Sorry, people. |
| OKC THUNDER | Official Twitter feed of the Thunder #WeAreThunder |
| Serge Ibaka | dieu merci. humble #avecClasse |
| Steve’s OKC Central | Oklahoma City reporter, columnist and history author. Retweets do not imply an endorsement. To quote a PR Pro: Lackmeyer – shut your mouth! |
| Keep It Local OK | Discover the best local spots in town! |
| Plaza District | OKC art district on NW 16th. Experience local, experience 16th |
| Dr. Pants | Nerd Power Groove Rock. Weezer and Beck had a baby with Phish, and that baby is Dr. Pants. New EPs available at http://doctorpants.com/store!! |
| Jon Fisher | Designer. I work in the energy industry making things easier for humans to use. Thoughts and tweets are my own. |
| Kerry Myers | |
| TheOklahoman | The Oklahoman is the state’s most trusted news source and is the largest daily newspaper in Oklahoma. Also find us at @NewsOK. |
| Lamar OklahomaCity | OKC’s Out of Home Advertising Specialist. Follow for a chance to get your tweet up on our digital Twitter billboard! |
| h&8th | Night Food Market featuring OKC’s best food trucks. Every last friday – Hosted by @ElementalCoffee and sponsored by @FowlerToyota. Savory & Sweet. 7pm to 11pm. |
| Oklahoma Gazette | Metro Oklahoma City’s independent weekly and arts and entertainment authority |
| Jenn Scott | Yogini. Fun-haver to the max. Romantic. Dancer. Writer/editor at @okgazette. Pro-bruncher and star gazer. Seeker of Beauty. Banana lover. Pop music devotee. |
| Tracey Zeeck | Mommy, wife, PR, volunteer, cooker, eater, writer, laugher, wannabe traveler. Sentence fragmenter. Suffix enthusiast. Doer of things. Thinker of thoughts. |
| Casey Cornett | Director of Social Media at @theVIbrand (VI Marketing and Branding). Whisper words of wisdom…let it be. – Paul McCartney |
| blue_7 | 7518 N. May Open 11-7 Mon thru Sat |
| allison barta bailey | Discover Local Shops. For retail consulting info, visit http://t.co/UQ5TkIKd |
| caroline duke | journalist + blogger + rice pudding enthusiast. (and i mostly use twitter to air my grievances.) |
| TheMuleOKC | The Plaza District’s latest addition! We are passionate about great food, great beer, and great service! Opinions expressed here might be cheesy.. |
| Better Block OKC | Better Block OKC aims to create quick, inexpensive, high-impact changes that exhibit permanent solutions for areas in OKC. |
Followed by 4 Confluence Speakers
| Barack Obama | This account is run by Organizing for Action staff. Tweets from the President are signed -bo. |
| Daniel Gordon | Columbus, Ohio transplant by way of Oklahoma City, Oklahoma. Have spent 18 years in the jewelry business. I love my family, sunsets, technology & hard work. |
| James Harden | NBA Player for the Houston Rockets. |
| Russell Westbrook | WHY NOTT ? |
| Gary England | Never confuse fame with substance |
| Red Cross Oklahoma | Info on disaster response, preparedness, Red Cross and great things across the 47 counties we serve. We love our neighbors and friends around the country. |
| Nick Collison | Nick Collison, OKC Thunder |
| Oklahoma City Zoo | Inspiring connections to wild life & wild places. Conservation is in our nature. Chat Oklahoma. It’s a jungle out there, let’s get this Twitter safari going! |
| Downtown OKC Inc. | We’re more than just a district – we’re a community. Follow us to stay up-to-date on all the cool things happening in downtown #OKC. |
| jonathan fowler | lover of natalie, my dogs, music, auto’s and oklahoma. |
| victoria smith | editor | sfgirlbybay. hardwired to share. extroverted introvert. cultural oddity. founding member of @MakeshiftSoc – you should join us. |
| ashley sellers | Happily married. Mother of Cecily & Ramsey. Follow @Bones_n_Arrows for the next pop up for vintage and Local handmade goods! |
| Creative Oklahoma | Our mission is to establish Oklahoma as a world-renowned center of creativity and innovation in education, commerce & culture. |
| The Spy | Listen online at http://www.thespyfm.com |
| OklahomaRock.com | An independent online hub for Oklahoma music news, bands, events and venues, since 2003. We have a radio show: @okrockshow |
| Cuppies and Joe | A dessert cafe. |
| Alt Design Summit | Altitude Design Summit is the next cool thing. A conference for design-minded folks and bloggers, lifestyle sites and the companies that want to connect w/ them |
| Arts Council of OKC | Bringing the arts and the community together! #SundayTwilightConcert @artmovesokc #OpeningNight #OKC Festival of the Arts #outofthebox & Community Arts Program |
| Nathan Davis | Graphic Designer, Christian, Founder of @destinycreative & @OKCshow, Director of Media, Communicator, Lover of all Things Tech, Philosopher. |
| Rex Barrett | Enjoying life with @laniebarrett +2. Serve as lead pastor of Frontline Downtown. Shoot pretty pictures for http://t.co/u4lMudecYz. |
| Lindsay Houts | Californian turned Oklahoman, writer, bad-joke-teller, serial volunteer. I’m pro-Oxford comma. |
| deadCENTER film fest | News from Oklahoma’s largest film festival and the CENTER of independent film. 14th Annual film festival happening June 11-15, 2014. |
| Dave Cathey | The Food Dude: Cooks, eats, writes |
| OKC Museum of Art | The Oklahoma City Museum of Art, located in the downtown Arts District, offers world-class exhibitions, films, and arts education, the Museum Cafe and Store. |
| Stephanie Bice | Digital Marketing Professional at @smirknewmedia | Entrepreneur | Food Reviewer for @OKGazette | Blogging at http://t.co/w9k6x8bj | Fan of #OState #OKCThunder |
| Elemental Coffee | coffee in its purest form |
| DNA Galleries | Artist made store in OKC: local urban art apparel and accessories shop online, come in or phone order 405-524-3499 1709 NW 16th st http://t.co/I4Xs30OajI |
| Slingers Roasters | Roasting direct relationship coffee. M-F 6:30A-7P S 7A-7P Sun 8A-7P |
| Greater OKC Chamber | Greater OKC Chamber – the visionary organization in OKC |
| creaturecomfort | Blogger on a mission to find beauty in life’s small details. Also pinning at http://t.co/6SnyV35ZJE |
| LIVE on the Plaza | Oklahoma City’s Second Friday artwalk in the Plaza District featuring local artists, live music, local shopping and much more! Sponsored by Fowler Volkswagen! |
| eataroundokc | The place for honest, thoughtful discussion about Oklahoma City Restaurants. |
| Marek Cornett | Eat, drink and be Marek | @caseycornett’s trophy wife | Social media manager at @kochcomm |
| Ludivine | Small neighborhood restaurant in Midtown Oklahoma City offering a daily changing menu that is guided by what is available from our local farms and ranches. |
| Ryan Parrott | |
| Keith Paul | Own and operate restaurants, love to cook, run, eat, travel, always having a great time! |
| Bruce Rinehart | East Coast Style |
| Nathan Poppe | I’m a videographer and documenter of all things Oklahoma. @VDubSessions and @ocollyon co-creater. Trying to make cents of the world. |
| Zack McCullock | Believer. Adventurer. Sailor. Co-Founder of @OKCGOOD. Work hard. Play Hard. Do good. |
| Zach Nash | My full time job is creative manager for @cityofokc. After the regular sevenish-to-sixish, I take pictures and dabble in design. |
| LOOKatOKC | OKC’s Guide to: – Music – Fashion – Food – Film |
| OKCMidtowner | On all things Midtown District, Oklahoma City |
| Tucker’sOnionBurgers | Proudly serving delicious, all-natural onion burgers made from premium local ingredients! |
| James Harber | Business owner (http://t.co/rE0pY92dzy), bad blogger (http://t.co/Glc6iyBkkT), overall-wearer, teacher & southpaw. |
| Kyle Golding | Strategic Idealist for The @GoldingGroup |
| Kitchen No. 324 | Kitchen No. 324 is a seasonally inspired Café, Craft Bakery and Coffee Curator serving American Rustic Cuisine. |
| Blake N. Behrens | Family Man, Principal @RadFiveCreative Marketing & Design, 1 of 3 @TheOkaySee clothing & community, Lutheran, Bibliophile, Zed Head, & abuser of ellipses… |
| MickCornett | Our work’s not done yet. I am running for re-election as your Mayor so that we can continue Oklahoma City’s renaissance together. |
| Iron Starr Urban BBQ | Best Barbecue in OKC! |
| Ed Shadid | Dad. Doctor. Oklahoma City Ward 2 Councilor. Running to be your next mayor. |
| Co.Lab | A creative laboratory for defining and developing business identity. We love Oklahoma, creativity, urban development and food…tweets by brian bergman. |
| CARLZOCH | Enjoying life on the road |
| Kyle Reimer | urban dweller. design enthusiast. social gatherer. foodie hopeful. libation lover. friend devotee. these views, they are my own. |
| waffle champion | OPEN July 26th! 7-2PM Tues-Sun. Craft Waffle Sandwiches served in a Deconstructed Waffle setting at the Midtown Twelve Twelve, in the heart of OKC. |
| FUBELLY | Fubelly is a discovery platform that uses beautiful storytelling video to help you engage with food and drink. We are telling the story of food and drink. |
| Ignite OKC | Ignite is a series of speedy presentations about anything interesting. If you had 5 minutes and 20 slides, what would you say? Enlighten us, but make it quick. |
| Laura Massenat | What is better than coffee? |
| Saints | Providing OKC with an enriched atmosphere that offers excellent beer, fine spirits, and a healthy approach to Irish cuisine. Cheers! |
| Caroline Cohenour | Design inspired views of everyday magic. |
| Blair Humphreys | |
| Commonwealth | We are a premier coworking space on the historic Automobile Alley in Downtown OKC. |
| ConfluenceConference | A conference for bloggers and digital influencers. |
Top 25 Influencers on the list
So now that we know who Confluence speakers are most likely to follow, let’s take those 93 users and rank them in order of their social authority.
| Screen Name | Social Authority | |
| 1 | Barack Obama | 90.3 |
| 2 | Kevin Durant | 87.5 |
| 3 | Conan O’Brien | 84.9 |
| 4 | Daniel Gordon | 82.6 |
| 5 | James Harden | 81 |
| 6 | Russell Westbrook | 74.2 |
| 7 | OKC THUNDER | 73.7 |
| 8 | Serge Ibaka | 69.8 |
| 9 | Gary England | 67.4 |
| 10 | Red Cross Oklahoma | 64.9 |
| 11 | Nick Collison | 63.1 |
| 12 | NewsOK | 62.6 |
| 13 | Steve Lackmeyer | 61 |
| 14 | The Lost Ogle | 59.5 |
| 15 | Keep It Local OK | 57.7 |
| 16 | Plaza District | 56.5 |
| 17 | Oklahoma City Zoo | 54.8 |
| 18 | Dr. Pants | 54.4 |
| 19 | Downtown OKC Inc. | 53.8 |
| 20 | Jon Fisher | 52.9 |
| 21 | Kerry Myers | 52.8 |
| 22 | jonathan fowler | 52.7 |
| 23 | TheOklahoman | 52.5 |
| 24 | Lamar OklahomaCity | 52.5 |
| 25 | victoria smith | 51.9 |
So an ideal Confluence 2014 lineup might look like Barack Obama, Kevin Durant, Conan O’Brien and Daniel Gordon. Good to know.
Confluence speakers are…
Judging by who our Confluence speakers follow, they are:
- Steeped in Oklahoma
- Support charities
- Love the OKC Thunder
- Follow local news and listen to local radio
- Like to laugh
- Support change
- Keep up with local personalities
- Care about local businesses and business districts
- Are well connected with PR and marketing professionals
- Support local arts and film
- Drink coffee and eat at independent local restaurants
How did you do that?
If you want to find out more about Followerwonk (the tool I used to mine this data) talk to Ruth Burr – Inbound Marketing lead for Moz. It’s part of their toolset. She’s a recent transplant to Oklahoma City from Seattle and she’ll be speaking at the conference this year.
If you enjoyed that…
You might also want to read our previous post analyzing who follows the most Confluence speakers on Twitter.
